THE TRAVEL AGENCY - BRAND IDENTITY

I created the brand identity for a new legal cannabis store in New York City - The Travel Agency. As Design Director I worked to develop an elevated yet playful and cheeky brand world for the store from the ground up. Everything from the logo, the typeface, the visual elements, backgrounds, and now into campaigns. I was personally responsible for not only concepting, but designing and finalizing for production across digital, in store, ooh, wild postings, print, product, merchandise, and more.